Google Ads auditing is a crucial step in maximizing your return on investment, as it helps identify and optimize underperforming campaigns.
But how do you audit a Google Ads account?
And what exactly do you need to look at in order to improve?
There’s a lot of over-complicated information out there when it comes to optimising the use of your Google Ads account. That’s why I’ve cut through the clutter and created a quick, actionable guide to auditing your account.
This guide will help you identify, and action, areas of your account that could be more effectively utilised. Plus, I’ve included an easy-to-follow Google Ads Audit Checklist, available for free download at the bottom of this page!